Podnews podcasting news
Your daily briefing for podcasting and on-demand
Video: more important than ever
Audio is still healthy and thriving, but video is more important than ever. Sponsored by Instant Intro from Magellan AI. No more manual outreach. Scale podcast ad buys with Instant Intro from Magellan AI. Get connected faster https://podnews.net/cc/2840 Visit https://podnews.net/update/video-amplifi-coleman for the story links in full, and to get our daily newsletter.
4 apr 2025 - 05 мин. 09 сек.
Podnews Report Card results for 2025
YouTube's up - but criticised for being too complicated. Sponsored by Magellan AI. Don’t just get downloads, get repeat listeners. Measure promo impact with pod-to-pod attribution. Measure repeat listeners https://podnews.net/cc/2838 Visit https://podnews.net/update/report-card-25 for the story links in full, and to get our daily newsletter.
3 apr 2025 - 03 мин. 43 сек.
The biggest app is…
Spotify? Or YouTube? Or someone else?. Sponsored by Magellan AI. April Fools is over - so is relying on guesswork. Magellan AI attribution delivers accurate, reliable data for clearer podcast measurement and better ROAS. Optimize your campaigns https://podnews.net/cc/2835 Visit https://podnews.net/update/biggest-app-podtrac for the story links in full, and to get our daily newsletter.
2 apr 2025 - 03 мин. 55 сек.
The Ambies: the winners for 2025
Hysterical won the Podcast of the Year. Sponsored by Podgellan AI. Magellan AI is now Podgellan AI, because every good podcast company starts with “Pod”. Podcast ad measurement, attribution and competitive insights - now with added Pod. https://podnews.net/cc/2832 Visit https://podnews.net/update/ambies-winners-2025-newsletter for the story links in full, and to get our daily newsletter.
1 apr 2025 - 04 мин. 40 сек.
Hubbard Radio Launches Gamut Podcast Network
'A pivotal evolution for our company', says CEO. Sponsored by CoHost at Evolutions. How do you know if your audience is truly engaged? Fatima Zaidi of CoHost, James Cridland of Podnews, Sharon Taylor of Triton Digital, and Steve Pratt of The Creativity Business will tell you at Evolutions in Chicago. Join us tomorrow at 3.15pm. https://podnews.net/cc/2830 Visit https://podnews.net/update/hubbard-gamut for the story links in full, and to get our daily newsletter.
31 mar 2025 - 05 мин. 23 сек.
BBC rules out UK ads in podcasts
The original plan was called 'disastrous' by other UK podcasters. Sponsored by CoHost. Want more listener insights without switching hosting providers? Explore CoHost's Prefix with in-depth podcast analytics and tracking links starting at just $15/month. Sign up today for a free trial. https://podnews.net/cc/2824 Visit https://podnews.net/update/bbc-uk-ads-podcasts for the story links in full, and to get our daily newsletter.
28 mar 2025 - 05 мин. 27 сек.
Spotify Partner Program expands into Europe
A further nine new countries to get the monetisation model. Sponsored by CoHost. Want more listener insights without switching hosting providers? Explore CoHost's Prefix with in-depth podcast analytics and tracking links starting at just $15/month. Sign up today for a free trial. https://podnews.net/cc/2824 Visit https://podnews.net/update/spotify-partners-europe for the story links in full, and to get our daily newsletter.
27 mar 2025 - 04 мин. 22 сек.
Japan: YouTube is #1 for podcasts
There's a new high, but it's still much less popular than the US. Sponsored by CoHost. Want more listener insights without switching hosting providers? Explore CoHost's Prefix with in-depth podcast analytics and tracking links starting at just $15/month. Sign up today for a free trial. https://podnews.net/cc/2824 Visit https://podnews.net/update/japan-25-podcast-consumption for the story links in full, and to get our daily newsletter.
26 mar 2025 - 03 мин. 43 сек.
YouTube could let you swap ads in videos
Dynamic ads might be coming. Sponsored by CoHost. Want more listener insights without switching hosting providers? Explore CoHost's Prefix with in-depth podcast analytics and tracking links starting at just $15/month. Sign up today for a free trial. https://podnews.net/cc/2824 Visit https://podnews.net/update/youtube-dynamic-ads for the story links in full, and to get our daily newsletter.
25 mar 2025 - 03 мин. 24 сек.
Gen Z leans towards video
Only 10% of Gen Z podcast consumers never use video podcasts. Sponsored by CoHost. Want more listener insights without switching hosting providers? Explore CoHost's Prefix with in-depth podcast analytics and tracking links starting at just $15/month. Sign up today for a free trial. https://podnews.net/cc/2824 Visit https://podnews.net/update/gen-z-lean-towards-video for the story links in full, and to get our daily newsletter.
24 mar 2025 - 05 мин. 53 сек.